Make data-driven decisions to drive your video content strategy.
Track and optimize how your viewers engage and consume your videos.
Get a complete breakdown of total views for your videos. Filter across geographies, demographics, users, devices, etc, to better understand engagement across various parameter
Unique views ensure data sanity by separating the total views from the actual impact of your videos on your audience.
Specifically, the audience might revisit the same video for long-form content and lectures more than once. Here, unique views help you identify your high-performing videos across a more extensive audience base vs. the videos viewed multiple times by your viewers.
Accurately measure playback completion rates on your videos across users and views. Get a distribution of what percentage of viewers and users dropped off at different times throughout the video playback.
The total time in hours where viewers watched your videos. This time excludes seek time, rebuffering, and users' time with the video paused.
The maximum concurrent viewers metric tells you exactly how many viewers are interacting with your videos at any given time. Keep track of when your audience interacts with your videos.